Matt Johnson

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Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3 

Ulta Beauty is a US-based beauty and cosmetics retailer. The brand offers products from more than 500 beauty brands, including its own private label.

cosmetics, fragrance, skin care products, hair care products, and salon services 

Ulta Famous For

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Ulta is hosting its annual Spring Haul event, with deals up to 50 percent off on brands like Fenty Beauty, Tarte, and It Cosmetics

brands provides a wide price range, making beauty products more accessible to a broader customer base 

The salon services are also unique to Ulta because it allows the client to try their hair and skin products before purchasing them 

The retailer predicts net sales of $11.7 billion to $11.8 billion and diluted earnings per share of $26.20 to $27 for the upcoming fiscal year, 2024

Ulta Beauty revenue 

offering approximately 25,000 products from around 600 established and emerging beauty brands 

What are the strengths of Ulta Beauty

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