Starting in 1993 as a professional mixed martial arts (MMA) organization, UFC® has revolutionized the fight business and today stands as a premium global sports brand
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The UFC is the largest mixed martial arts (MMA) organization in the world. The UFC showcases the best international fighters using a variety of martial arts styles and disciplines
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UFC champions and fighters with the biggest fan bases receive the best type of contract, the highest tier: ranging from $500,000 to $5,000,000 per fight
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The roots of UFC can be traced back to the early 1990s when Brazilian Jiu-Jitsu master Royce Gracie and business magnate Art Davie joined forces to create a unique martial arts tournament.
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Mixed martial arts (MMA) is a full-contact combat sport based on striking, grappling and ground fighting
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Dana Frederick White Jr. (born July 28, 1969) is an American businessman who is the CEO and president of the Ultimate Fighting Championship (UFC)
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To make the $11.3 billion value of UFC even more eyepopping, consider that Lorenzo and Frank Fertitta purchased UFC for just $2 million in 2001